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To be fair, this is probably a misquote, but it's the best I can do from memory.

I was flicking through the channels and ended up in the middle of an episode of Wife Swap.

In this show, wives from very different families swap over for a week or two. For the first part of the stay with their guest family, they abide by the rules of the lady of the house. For the second part, they can impose their own rules.

To make it "good" TV, the producers tend to choose very different families for the swaps. In this episode, a very hippy dippy family had swapped wives with a down-home cowboy family.
When I turned to the channel, Hippy Mama was telling her host family her new rules, and was addressing the Cowboy Dad, who was slouching on the couch sporting blue jeans, a Southern drawl and - of course! - a cowboy hat.

Hippy Mama explained that her husband walks around the house in a sarong and, now that the family had to follow her rules, the Cowboy Dad would do the same. And this is how she justified it:

"You need to feel the breeze of inspiration blow accross your loins."

He said something rude, stood up and walked out.

You gotta love dat trash TV!